Proposal Conference 2026

Many organisations have large volumes of content from previous proposals, but in practice, they only gain limited value from it. In this presentation, you will gain insight into how a well-structured content library can make proposal-work more efficient. You will get practical guidance on how to organise and curate your content, so it can be reused in proposals and provide a solid foundation for using AI in future bid processes.

With the repeal of the Danish Tender Act and its incorporation into the Danish Public Procurement Act, contracting authorities now have a different scope for action. This is particularly true in relation to dialogue, clarifications and evaluation of proposals.

Mikala Berg Dueholm and Anders Nørgaard review what the changes mean for you as a proposal professional. Where is there greater flexibility? Where are the boundaries? And how do you avoid the typical pitfalls, from discrimination in dialogue to clarifications that come too late?

Gain insight into the patterns that characterise the dialogue between the contracting authority and the proposal professional, and learn how conscious choices in structure, language and positioning can increase your impact.

The presentation combines research and practice, giving you a clearer strategic basis for your next negotiation.

Proposal work can quickly become overwhelming when many people, deadlines and documents need to come together. In this session, you will gain insight into the recurring patterns and challenges across proposals and how a more standardised and digital approach can make the proposal process clearer and more coherent.